Live site & archives
Homepage, pricing, careers, and Wayback inflections — when the story on the site changed.
Public signals · written as one memo
Paste a URL. Inked fans out across SEO, traffic, archives, social, GitHub, pricing, and disclosed capital — then writes growth, thesis fit, risks, and the questions to take into the room. Not a dashboard. Not a rating.
Company signals
Nine public traces, in parallel. Every figure keeps a source class and a confidence label — high, medium, or low. We do not invent a private data room.
Homepage, pricing, careers, and Wayback inflections — when the story on the site changed.
Category queries, branded search, and whether the name is the query or an accident.
Public estimates of volume and mix. Treated as a funnel hint, never as revenue.
X, LinkedIn, forums, Product Hunt — who talks, and whether talk compounds.
GitHub, docs, changelog cadence. Useful when the buyer is technical.
Plans, packaging, usage meters. How they capture value, and where it leaks.
Disclosed rounds, valuation breadcrumbs, and how much is already priced in.
GTM shifts, model upgrades, suite expansions — the moments the company rewrote itself.
Concentration, regulation, platform dependence — then the first-call questions.
Method · about 60 seconds
URL, product text, or a PDF in. Nine public traces in parallel. One memo you can take into the partner meeting — not a dashboard, not a rating.
Paste a website, drop a pitch deck, or type a product note. The first two memos need no account.
Nine traces fan out together. Every figure keeps a source class and a confidence label — high, medium, or low.
Nine lenses, written as one document. You leave with a verdict, the growth story, and the questions to ask first.
We do not invent a private data room. Public signals only.
Written examples
Same 360° pass, four different growth stories. These are written samples — not live private-data crawls.
A dictionary word became the default interface for writing software.
Accidental SEO via the product name. Usage-based pricing is both the engine and the margin question.
Read memo → Project managementTaste as go-to-market — PLG without leaning on SEO.
Low search is not weakness. The product is the marketing; the brand is a math term.
Read memo → AI workspaceCulture first, then the race to become a system of record.
Templates and campus love built the graph. AI has to monetize it before Microsoft and Google close the bundle.
Read memo → Payments infrastructureThe diligence question is now surface area, not product-market fit.
Developer-first rails became a financial network. Take-rate, treasury, and licenses are the memo — not the docs.
Read memo →Against tools you already pay for
Traffic tools and deal databases leave the argument unwritten. Inked is the memo layer: growth archaeology and the questions to take into the room.
| Lens | Inked | SimilarWeb | Crunchbase | PitchBook |
|---|---|---|---|---|
| What you leave with | A written 360° memo | Traffic dashboard | Company record | Deal database |
| Growth story | Waves, positioning, channels | Volume and mix | Little | Little |
| Capital | Disclosed trail + a reading | — | Rounds and news | Deep, licensed |
| What to ask next | Founder questions, sourced | — | — | Some IC notes |
| Confidence | Every figure is labeled | Modeled estimates | Structured filings | Paid research |
| Best used for | The partner meeting | SEO and growth ops | Sourcing a list | Cap table diligence |
They give you the numbers. Inked writes the argument.
Deep-dive 360° memos — traffic, SEO, capital, growth strategy, and what to ask next.
368K organic search est./mo · accidental SEO via product name · usage-based pricing
52K organic search est./mo · PLG without SEO · brand moat via a math term
Developer-first rails · take-rate + treasury · regulatory surface area
API · MCP server
The same 360° pass as the URL bar — from Claude, Cursor, or a script. One tool call or one REST POST. JSON back, not a screenshot.
{
"mcpServers": {
"inked": { "url": "https://inked.top/mcp" }
}
}
curl -X POST https://inked.top/api/v1/analyze \
-H "Content-Type: application/json" \
-d '{"url": "notion.so"}'
Write the live 360° memo. Pass url, text, or pdf. Timeout returns completed sections.
Fetch a published sample by slug: cursor, linear, stripe, notion.
List public memos — slug, name, category, URL. Agents should read mcp.json first.
We’ll email a magic link. No password.
We’ll run the 360° memo on a company you name — then walk the lenses with your team.